what is seo and how it works

What is SEO

SEO, or Search Engine Optimization, is a digital marketing strategy focused on enhancing a website's visibility on search engines like Google.

Here's how SEO works

Keyword Research

SEO starts with identifying relevant keywords that potential visitors might use to find your content. These keywords are strategically integrated into the website's content.

On-Page Optimization

This involves optimizing individual web pages by including keywords in titles, headers, meta descriptions, and throughout the content.

Off-Page SEO

Off-page SEO refers to optimization activities performed outside of your website to improve its online authority and visibility

Quality Content

Create high-quality, informative, and engaging content that addresses user needs and interests.

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